THE BATTLE of
NEW YORK.

THE BATTLE of NEW YORK.

Runners vs. Bikers vs. Lifters
$1,500 prize pool • 30 creators • 30 days

Team Leader Application

POWERED BY

Lead your Team

Lead your Team

Represent your sport, recruit your community, and take over New York — remotely.

Recruit your community. Take over New York.

Win Cash

Win Cash

Win Cash

$1,500 split among creators on the winning team, based on players recruited.

$1,500 split among the winning team's creators.

Grow your Followers

Grow your Followers

30 days of storylines, rivalries, and competition, amplified across 30 creators.

30 days of content amplified across all creators.

05.10

05.10

Apply by

Apply by

06.01

06.01

Expected Kickoff

Expected Kickoff

7.05

7.05

Winners Announced

Winners Announced

Competition Details

How it works

  • Checkin is a map-based territory game. Connect Strava or Apple Health, your workouts claim tiles on a live map of New York

What's the format

  • 30 creators, 3 teams: Runners, Bikers, Lifters (10 each)

  • Each creator gets a referral code to recruit players to their team

  • The team that holds the most NYC territory after 30 days wins

  • $1,500 prize pool split among the winning team's 10 creators, weighted by recruits

Who can apply

  • Running, cycling, and lifting creators with engaged audiences

  • Roster is curated for team balance; follower count alone doesn't secure a spot

  • Good vibes, fitness culture, friendly competition

What we expect

  • Daily activity on Checkin

  • Regular content promoting your team

  • Team coordination in the creator group chats

Hello! This is the Founder, Adam

Hello! This is the Founder, Adam

I've spent years across every corner of the fitness, from powerlifting, marathons to Hyrox. My goal: bring it all together :)

I've spent years across every corner of the fitness, from powerlifting, marathons to Hyrox. My goal: bring it all together :)

We Support

We Support

We'll guide your content creation every step of the way with the 30 creators. This is a team effort!

We'll guide your content creation every step of the way with the 30 creators. This is a team effort!

We'll guide your content creation every step of the way with the 30 creators. This is a team effort!

Apply Now

Apply Now

Become a Team Leader

Become a Team Leader

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